The CSR field

CSR is a cross-cutting concept, in other words, it affects different management areas in the company. There are two dimensions of CSR that are often differentiated; one internal and the other external. Within the company, responsible practices mainly refer to respect for the rights of the workforce to free collective bargaining, to equal opportunities between men and women, to non-discrimination on the basis of age, national or ethnic origin, religion, or disability, to health and workplace safety, and to reconciling personal or family life and professional life. In addition, CSR is related in its internal sphere to the decrease in the consumption of natural resources and pollution generated by the company itself.

The external aspect of CSR is based on relations maintained by the company with its external stakeholders. This sphere is, therefore, related to respect for the rights of the clients and consumers that buy its products, or its suppliers, to human rights and to non-involvement with corruption or bribery, and to the company’s cultural, environmental or social intervention (the latter understood as the allocation of business resources to projects related with the underprivileged members of the community where the company operates). A company’s social responsibility should embrace all its dealings in the country of origin and abroad, as well as encouraging its suppliers and sub-contractors, so that these, in turn, adhere to the same responsibility criteria in their activities.

From the MANGO Chair, we distinguish the CSR intervention areas based on the different interest groups or stakeholders as recipients of a company's socially responsible behaviour. The CSR sphere is, therefore, dynamic, given that it is oriented towards satisfying the needs and expectations of the company's internal and external stakeholders at a specific moment in time (see Chart 2).

Chart 2: Interest groups

• Presentation
• Definition of CSR
• The CSR field
• The voluntary nature of CSR
• CSR in the context of globalization